Pioneer & Onkyo U.S.A. corporation & IRONMAN® ink exclusive multi-year licensing agreement

Pioneer Introduces New ‘SE-E3M IRONMAN Sports Earphones’

Pioneer & Onkyo U.S.A. Corporation today announced that they have signed a multi-year licensing agreement with IRONMAN, a Wanda Sports Holdings company, for the right to produce IRONMAN®-branded sport and fitness headphones IRONMAN®-branded sport and fitness headphones in the United States and Canada. As part of the agreement, Pioneer will be participating at select IRONMAN Village events, and the companies are currently exploring additional cross-promotional opportunities.

The first product released under the agreement are Pioneer’s new SE-E3M IRONMAN® Sports Earphones, available now for $19.99 USD and $29.99 CAD. Composed of ultra-lightweight materials, the SE-E3M features full-range, 10mm dynamic drivers; gold-plated 3.5mm stereo mini-plug and three different sized ear tips to create the perfect fit. The ear hooks on the SE-E3M are designed of flexible material that conforms to your ear to prevent chafing, and the unit is sweat and water resistant, which make them a perfect choice -- whether you’re in a suburban spin class or the grueling lava fields of Hawai’i.

There are five (5) colors available for purchase now: Black (SE-E3M-B); Red/Black (SE-E3M-R); Blue/Black (SE-E3M-L); Aqua (SE-E3M-GR) and White (SE-E3M-W). More information on Pioneer’s new SE-E3M IRONMAN® Sports Earphones can be found at http://www.pioneerelectronics.com/PUSA/Headphones/IRONMAN

About Pioneer & Onkyo U.S.A. Corporation

Headquartered in Torrance, CA, Pioneer & Onkyo U.S.A. Corporation is a leader in home entertainment products under the Pioneer and Elite brands. With an established reputation for innovation and quality, the company’s products are embraced by high-end custom installers and general music lovers alike. Pioneer & Onkyo U.S.A. Corporation, DBA: Pioneer Home Entertainment U.S.A. is a preeminent manufacturer of high-performance audio and visual equipment for a variety of portable uses, and the home.

More information can be found online at http://www.pioneerelectronics.com/PUSA/Home, or follow them on Twitter (@PioneerHomeUSA), Facebook and YouTube.

About IRONMAN Consumer Products Licensing

IRONMAN is a top 75 Global Licensor with retail revenues of licensed product exceeding USD$500 million per year. IRONMAN® Licensed Products have been around since the inception of the brand and are manufactured and distributed through global, regional and local licensing partners across a variety of channels including food, drugstore, mass, and specialty as well as online and through IRONMAN owned retail channels. IRONMAN aims to create products that expand the brands exposure and enhances core and casual fans’ relationship with the brands beyond the mass participation event offerings. IRONMAN® products span categories such as watches, eyewear, compression apparel, apparel accessories, fitness accessories, running strollers, fragrances, bags and luggage as well as wellness products to aid in an athlete’s nutrition and recovery. Most notably, the Timex IRONMAN® Watch was launched in 1986 and continues to be the #1 selling sport watch in the world. For more information contact licensing@ironman.com.

About IRONMAN

A Wanda Sports Holdings company, IRONMAN operates a global portfolio of events that includes the IRONMAN® Triathlon Series, the IRONMAN® 70.3® Triathlon Series, 5150™ Triathlon Series, the Rock n’ Roll Marathon Series®, Iron Girl®, IRONKIDS®, International Triathlon Union World Triathlon Series races, road cycling events including the UCI Velothon Majors Series, mountain bike races including the Absa Cape Epic, premier marathons including the Standard Chartered Singapore Marathon and other multisport races. IRONMAN’s events, together with all other Wanda Sports Holdings events, provide more than a million participants annually the benefits of endurance sports through the company’s vast offerings. The iconic IRONMAN® Series of events is the largest participation sports platform in the world. Since the inception of the IRONMAN® brand in 1978, athletes have proven that ANYTHING IS POSSIBLE® by crossing finish lines at the world’s most challenging endurance races. Beginning as a single race, IRONMAN has grown to become a global sensation with more than 200 events across 50 countries. For more information, visit www.ironman.com.

About Wanda Sports Holdings

Wanda Sports Holdings is the world’s leading sports business entity, founded to capture the opportunities in the global sports industry and to contribute to the prosperous international sports landscape – in three key areas: 1) Spectator Sports (media & marketing business), 2) Participation Sports (active lifestyle business), 3) Services (digital, production and service business). Wanda Sports Holding incorporates the international sports marketing company Infront Sports & Media, the iconic endurance brand IRONMAN, and Wanda Sports China. The headquarters are in Guangzhou, China.

"Pioneer" and "Pioneer Logo" are trademarks of Pioneer Corporation and are used under license.
Onkyo is a trademark of Onkyo Corporation and registered in Japan