Pioneer Adds 65,000 Colors to Any Dashboard with Newest Single CD Player

Full Color Organic Electroluminescence Illumination in Four Pioneer Car Stereos

Pioneer Electronics (USA) Inc. today unveiled four high-end single CD players that will light up any dashboard with vibrant colors from their organic electroluminescence (OEL) display panel. The Pioneer DEH-P9800BT and DEH-P7800MP and Pioneer Premier DEH-P980BT and DEH-P780MP are the first in-car products to use Pioneer's full-color OEL display.  All four CD players have a 256 X 64 resolution screen to provide users with rich colorful backgrounds and control images unaffected by sunlight. In addition to exceptional design, two players include built-in Bluetooth wireless connection (DEH-P9800BT and DEH-P980BT), and all four offer customizable vehicle dynamics gauges, rotary control, full iPod control capability, XM and Sirius Satellite Radio connectivity, and built-in auxiliary inputs for other portable players.

“Consumers change the stock stereo systems for two reasons: to update the look of the dash and improve the sound quality. We're doing both with these new players,” said Larry Rougas, vice president of marketing and product planning for the mobile entertainment division of Pioneer Electronics (USA) Inc. “We're also adding attachment features based on consumer demand for the ability to connect an iPod or a wireless connection to a cell phone.”

The Pioneer DEH-P9800BT and Pioneer Premier DEH-P980BT flagship CD players offer:

All four car stereos offer the following technology:

Pioneer's Mobile Entertainment Division is the leading manufacturer of audio, video and information products for in-car use. Its focus is on the development of new digital technologies including audio video, navigation and satellite radio, while maintaining its strong heritage in products for car audio enthusiasts and competitors. The company markets its products under the Pioneer and Premier brand names. When purchased from an authorized dealer, consumers receive a limited warranty for one year with Pioneer products and two years for Premier electronic products.

2006 PIONEER AND PREMIER FULL COLOR OEL SINGLE-CD PLAYERS

  DEH-P7800MP DEH-P9800BT Premier
DEH-P780MP
Premier
DEH-P980BT
Full-Color OEL Display Yes Yes Yes Yes
Vehicle Dynamics Gauges Yes Yes Yes Yes
Bluetooth Wireless Connectivity - Yes - Yes
Supertuner IIID Yes Yes Yes Yes
7-Way Rotary Commander Yes Yes Yes Yes
Power MOSFET 50 MOSFET 50 MOSFET 50 MOSFET 50
RCA Preouts Triple
5 Volts
Triple
5 Volts
Triple
5 Volts
Triple
5 Volts
Built-in DSP 16-Band 16-Band 16-Band 16-Band
Easy EQ Yes Yes Yes Yes
MCD Control Yes Yes Yes Yes
Satellite Radio Control (XM and Sirius) Expanded Expanded Expanded Expanded
Character Display 16 char. 16 char. 16 char. 16 char.
Remote Control 10-Key Card Remote 10-Key Card Remote 10-Key Card Remote 10-Key Card Remote
Wired Remote Input Yes Yes Yes Yes
Crossover 2-Way Independent 2-Way Independent 2-Way Independent 2-Way Independent
Auto EQ / Time Alignment - - - Auto
Compressed Audio playback iTunes AAC/ MP3/WMA iTunes AAC/ MP3/WMA iTunes AAC/P3/WMA iTunes AAC/MP3/WMA
Bit Media Expander Yes Yes Yes Yes
Burr-Brown 24 Bit DAC Yes Yes Yes Yes
iPod Compatibility Enhanced Enhanced Enhanced Enhanced
Disc Title Memory (48) Yes Yes Yes Yes
Auxiliary Input Rear Rear Rear Rear
Multi-Language – English, Spanish, French Yes Yes Yes Yes
CDR PC-Link Capability Yes Yes Yes Yes
Auto Flap Motorized Yes Yes Yes Yes
Detachable Face Yes Yes Yes Yes
Limited Warranty from Authorized Dealer 1 year 1 year 2 year 2 year
Suggested Price $420 $550 $420 $570
Availability Apr. 06 May 06 Apr. 06 May 06
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